E3 Brightening shampoo. Non staining formula for brighter manes, tails, coats, Palomino, paints, grays and other fancy colors will look better than ever. Loaded with optical brighteners that give your horse brighter whites, shiny highlights and silvery, sparkling grays. Our unique formula neutralizes yellowing and enhances highlights. Fortified with Nano Multi-vitamins A, C, E and F for superior absorption and penetration to the mane, tail and coat.